PLAY III – International Video Art Festival – 15-16-17 October 2004, Museo de Arte “Ángel M. De Rosa” – Junìn, Buenos Aires, Argentina.
History has shown that every new invention in communication creates its own unique subculture. Just like the shift from radio to tv, the evolution from traditional mail (“snail mail”) to electronic mail (“email”) signals the beginning of a new era in communications. This sudden immersion into contemporary culture covers every field, thus changing the role of the artist, and is further enriched by structural components, criticism and ideas. This is not a war on the status quo, but rather a true interpretation of the current scene as it visibly evolves. The Internet or “cyberspace”, the “fourth dimension” of language, in little more than a year, has joined over 500 artists originating from every part of the world, all united in one goal: communication through art.
This is the foundation of contemporary.art NONSTOP.MADRID.04, an artistic event that involves 50 international artists from Japan, India, Canada, United States, Hungary, Cyprus, Norway, Belgium, Austria, Germany, Spain, France, Greece and Italy. Painting, sculpture, photography, digital art, video installations: many possible routes to follow, many different artistic paths which converge in the art of communication. NONSTOP.MADRID.04 will bring 50 artists from all over the world at the Pabellón de la Pipa del Recinto Ferial de Casa de Campo” in Madrid, from 30 september to 03 october 2004.